When I was sixteen years old when I first met Russ. I lived with my parents in Pleasanton, California while Russ lived in a neighboring city. Roughly once a week we would meet up and session a local spot. I remember the first time that I realized that Russ can ride switch. My egocentric sixteen year old self was […]
Nothing about Entitlement Urethane is particularly conventional. In fact, a lot of Entitlement doesn’t make any sense at all. The primary focus of the company is to provide the missing link between gathering media and enjoying oneself. We formed an “official team” based on personality traits, skill, style, and a general ability to have […]
Entitlement Urethane brought a few Oakland Born Goons out for another field trip. In this episode watch Ryka Mohammadian and Kyle Castro enjoying every moment of the scenery. It’s not everyday that the park ranger gives you a thumbs up before dropping in.. Song: Broken Boy Soldier Artist: The Raconteurs
A couple weeks ago the Raza Boardshop crew made a road trip to California. This caravan included Loic Panel, Nicolas Panel, Naïm Chenguiti, Guilhem Grimo, and Raza Mom. There a very few parents who are as supportive as the original Raza Mom. Needless to say, Raza Mom played the role of designated driver as this group […]
Entitlement Urethane welcomes both Miles Parker & Ryka Mohammadian to the official 2015 team. We are excited to have both of these downhill skaters represent our company. It’s always great to see two very skilled riders approach a spot with their own style.
The 2015 South Lake Tahoe “Shred the Lake” freeride was a great success. This event included visitors from the East Bay, Sacramento, Oakland, Reno, Tahoe, and France. This may have been the first freeride event in the U.S.A. with both downhill skaters and Freeborders. Everyone had great vibes throughout the weekend and someone even said they […]
The first place we decided to take the Oakland Born Goons was across the Richmond bridge to the North bay. These guys have been riding the local chunder in Oakland for years. It was time to show them a few hidden gems located right on the other side of the bay. The Oakland Born Goons in this […]
Watch Mike Mayhew and Miles Parker shred some local spots around South Lake Tahoe. Mike is a Yoke Crew aficionado and current team manager for Tahoe Longboards. Miles is a part of the Oakland Born Goons and current team rider for Entitlement Urethane.